Employer Branding

Employer Branding

Strategically strengthen your employer brand—for greater visibility and more qualified applications
Request offer Arrange call back Send enquiry

Employer branding with substance: Our permanent recruitment consultants work with you to develop an authentic EVP based on your competitive image, online reputation, and structured employee surveys. Positioning based on tasks, impact, culture, leadership, and development—suitable for the public sector, SMEs, healthcare, and high-tech industries.

We translate the brand into career pages, job advertisements, employee stories, and social content, design the candidate journey through to onboarding, and measure impact (feedback, KPIs). Kontrast advantage: management and diagnostic expertise, 30 years of experience, ISO-9001 – integrated with recruiting and active sourcing.

Employer branding – substance instead of slogans

What it's all about

A strong employer brand is not created in the graphic design department, but in the reality of your organization. We work with you to develop employer branding that highlights professional excellence, leadership culture, and future prospects—for medium-sized businesses, the public sector, healthcare, and high-tech.

How we work with you

  • Analysis: Competitive landscape, online reputation, and structured employee surveys provide an honest picture of the situation.
  • Positioning: Your EVP stems from purpose, impact, culture, leadership, and development—not from lifestyle platitudes.
  • Communication: Career page, job advertisements, employee stories, and social content—consistent, credible, and CI-compliant.
  • Journey & Touchpoints: From initial contact to onboarding, we design the process to be applicant-friendly; in the public sector, it can be linked to the selection of the best candidates.
  • Monitoring: Applicant feedback, key figures, and regular reviews ensure effectiveness and learning curve.

Kontrast Personnel Consulting Advantage

Permanent recruitment consultants with management and HR marketing expertise, more than 30 years of experience, and ISO 9001 quality certification. Seamless integration with headhunting, active sourcing, and aptitude testing selection processes. This is how branding becomes an effective tool for recruiting and retaining staff.

Our HR consultants' experience – your results

Clarity and loyalty internally, attraction and differentiation externally—especially in bottleneck markets. Let's talk about your starting point; we will accompany you from analysis with employee feedback to market-effective positioning.

Request offer Arrange call back Send enquiry
Our Key Industries
Critical Infrastructure in the Public Sector: What Structures...
Critical Infrastructure in the Public Sector: What Structures Employers Must Now Put in Place

KRITIS Framework Act 2026: Public-sector employers must reorganize their approach to accountability, resilience, and IT security. What structures, …

August 7, 2026
Bautechniker:in Tiefbau gesucht: Stellenangebot im Landkreis...
Bautechniker:in Tiefbau gesucht: Stellenangebot im Landkreis Fürstenfeldbruck

Stellenausschreibung Bautechniker Tiefbau (m/w/d) im Landkreis Fürstenfeldbruck: Es wartet eine abwechslungsreiche Aufgabe im kommunalen Tiefbau. …

June 29, 2026
Career: Senior Civil Engineering Project Engineer, North Sea...
Career: Senior Civil Engineering Project Engineer, North Sea Coast

Take on responsibility for key water infrastructure projects now: As a Senior Civil Engineering Project Engineer, you will design wastewater and sewer …

August 9, 2026
Nonprofit Medical Care Center Seeks Gynecological Pathologist...
Nonprofit Medical Care Center Seeks Gynecological Pathologist (m/f/d)

A nonprofit medical center specializing in clinical pathology in Bavaria is expanding its team: We are seeking a board-certified pathologist …

August 3, 2026
Board-Certified Pathologist in Bavaria – Permanent Position at a...
Board-Certified Pathologist in Bavaria – Permanent Position at a Medical Care Center

Board-Certified Pathologist (m/f/d) Job Opening: Non-profit medical center in Bavaria offers a permanent position with no weekend or shift work, …

August 3, 2026
Head of the Digitalization Division at the Department of Motor...
Head of the Digitalization Division at the Department of Motor Vehicles

Public Service, Frankfurt am Main: The Road Traffic Authority is seeking an experienced Head of Digitalization and KRITIS IT (m/f/d) for a permanent, …

July 29, 2026
Architect (Building and Civil Engineering) for an Engineering...
Architect (Building and Civil Engineering) for an Engineering Firm in Saxony-Anhalt

Get your career off to a great start in the Saxony/Saxony-Anhalt region: As an Architect specializing in Building and Civil Engineering Design, you’ll …

July 15, 2026
Engineering Firm Seeks Civil Engineer for Project Planning in...
Engineering Firm Seeks Civil Engineer for Project Planning in Leipzig

An established planning and engineering firm in Saxony–Saxony-Anhalt is looking to expand its team in Leipzig: As a civil engineer or architect, you …

July 14, 2026